The phone that connectsnot the one that rings into the void.
Uclic is a B2B cold calling agency, in other words phone prospecting: real calls, made by senior professional callers, to the decision-makers who matter. Your reps receive qualified meetings and your brand is well represented on the phone. For B2B SMBs, mid-market companies and scale-ups.
How our B2B cold calling agency supports your sales teams with phone prospecting and qualified appointment setting
From target profile definition to post-call coaching, every sub-service can be activated standalone or packaged into the Complete Cold calling plan: human FR team, AI assistance (no AI voice agents).
Dedicated expert
Senior BDR/SDR cold calling
A senior human BDR/SDR (4+ years in B2B SaaS) dedicated to your account. Native French voice, weekly call shadowing, no offshore junior. Unlike 100% AI voice agent agencies, a human calls your prospects.
Precise target profile definition: industry, size, stage, buying signals. Then a prioritized account plan of 200 to 800 companies via Apollo, Pharow and Cognism. Accounts filterable by intent signal: active hiring, fundraising, product news.
200-800accounts prioritized
ICPApolloPharowCognismIntent signal
Dedicated expert
Florence Beckel
Directrice artistique - Designer UI/UX & Brand
Data ops
Direct dial enrichment
Waterfall for mobile and HQ direct dials: Cognism → Kaspr → Lusha → RocketReach. European GDPR compliance (opt-out, Bloctel registry, B2B legitimate interest). 70%+ verified match rate on French ICP.
70%+verified direct dial match
CognismKasprLushaRocketReachGDPR
Dedicated expert
Wladimir Delcros
Head of Growth
Production
Scripts by SaaS vertical
Non-templated scripts per persona × vertical (HR SaaS CMO, fintech VP Sales, manufacturing COO, etc.). Opener + pitch + BANT qualification + 8 common objections. Iterated every 2 weeks based on call recording reviews.
8+objections handled per script
ScriptsPersonaVertical SaaSBANTObjections
Dedicated expert
Mathieu Chenal
Expert SEO & GEO
Sales methodology
BANT / MEDDIC qualification
Rigorous Budget · Authority · Need · Timing qualification, or MEDDIC for enterprise deals (Metrics, Economic Buyer, Decision criteria, Decision process, Identify pain, Champion). Output: SQL or a clean disqualification.
55%+BANT meeting show rate
BANTMEDDICSQLDisqualificationChampion
Dedicated expert
Moussa Ball
AI Architect & Full-Stack Engineer
Tools
Softphone Aircall setup
Softphone setup (Aircall, Ringover, JustCall or Dialpad depending on volume), local French numbers, IVR, call transfers, CRM sync with HubSpot or Pipedrive. Recording enabled on 100% of calls with consent.
100%calls recorded (consent)
AircallRingoverJustCallDialpadRecording
Dedicated expert
Philippe Lacombe
Consultant SEA & Google Ads Senior | Google Partner
Weekly live call shadowing sessions (2h/week per BDR) + call recording reviews with a senior sales coach. Feedback on opener, pitch, objection handling and closing. Scripts iterated the following week.
2h/wkcall shadowing per BDR
Call shadowingCoachingSales coachLiveIteration
Dedicated expert
Pierre Lafont
Full-Stack Vibe Coder & AI Engineer
AI assistance
AI coaching with Gong / Modjo
AI post-call analysis via Gong, Modjo or Avoma: talk ratio, trigger words, recurring objections, tone. Flags high-potential calls and sends automatic feedback to BDRs. AI assistance, not a voice agent.
A/B tested scripts across opener, pitch and CTA variants. Living library of 30+ objections (“not the right time”, “send me an email”, “we already have a vendor”) with proven comebacks tested on 5,000+ calls.
30+objections in library
A/B testObjectionsOpenerComeback5k+ calls
Dedicated expert
Alexis Christine-Amara
VP Sales
Multichannel synergy
Multichannel email / LinkedIn pre-call
Cold calling doesn't work in isolation. We orchestrate: LinkedIn warming (visit + connect) D-3, teaser email D-1, call D0, follow-up email D+1, LinkedIn voice note D+3. +35% connect rate vs cold calling alone.
+35%connect rate vs cold call alone
LinkedInEmailVoice noteCadence+35%
Dedicated expert
Tuka Bade
Data Expert | Machine Learning, Python & SQL
Why us
Why us rather than anyone else?
Many agencies outsource to junior offshore BDRs (foreign accents, turnover every 8 months, generic scripts). Others bet 100 % on AI voice agents: zero proven effectiveness with FR B2B SaaS decision-makers. Our approach: senior FR humans + post-call AI assistance.
←Drag to compare traditional cold calling with Uclic 2026 cold calling.→
Pipeline-focused cold calling28 %+ connect rateAI assist in production
Traditional cold calling agency
Cold calling Uclic 2026
90-day method
Audit, architecture, team, execution. A proven 90-day framework.
7 steps run by senior BDRs + a sales coach + post-call AI assistance. From target profile definition to pipeline management, with no offshore juniors or AI voice agents.
We start by defining your ideal customer precisely: industry, company size, growth stage, and buying signals. From there, we build an accounts plan via Apollo, Pharow and Cognism, with a 12-month projection of meetings, opportunities, and revenue.
We run a waterfall of sources to get a direct dial for every decision-maker: Cognism first, then Kaspr, Lusha, and RocketReach as fallback. Mobile and direct line. GDPR compliance: Bloctel checked, opt-outs recorded, B2B legitimate interest basis documented.
Cognism
Kaspr
Lusha
RocketReach
Bloctel
Deliverable· List of validated direct dials matching the target profile: 70%+ match rate
03
03W2-W3 Scripts2 weeks
Scripts per persona × vertical (BANT/MEDDIC)
2 weeks· Step 3
We write non-templated scripts for each buyer profile and industry. Each script covers the hook, the opening pitch, BANT qualification (or MEDDIC for enterprise accounts), and a library of 30 proven objection handlers.
Setup of the Aircall softphone (or Ringover, JustCall, Dialpad depending on volume), the HubSpot or Pipedrive CRM, and the recording tool Gong, Modjo or Avoma. Full sync between softphone and CRM, call dispositions configured, post-call follow-ups automated.
Aircall
HubSpot
Gong
Modjo
Sync 100%
Deliverable· Aircall + HubSpot + Gong up and running
05
05S4+ CallsOngoing
Cold call sessions + call shadowing
Ongoing· Step 5
Daily calling sessions: 60 to 100 calls per day per BDR on direct dials. Weekly live call shadowing (2 hours per week) with a senior sales coach: feedback on the hook, the opening pitch and objection handling.
60-100 calls/day
Call shadowing
Sales coach
Live
Deliverable· 60 to 100 calls/day/BDR · 18 to 28% pick-up rate
06
06W5+ AI assistanceOngoing
Post-call AI coaching + script iteration
Ongoing· Step 6
Post-call AI analysis via Gong, Modjo or Avoma: talk ratio, trigger words, recurring objections, prospect sentiment. Scripts updated every two weeks based on real data, not gut feeling.
Gong
Modjo
Avoma
Talk ratio
Sentiment
Deliverable· 100% of calls analyzed with Gong/Modjo: scripts updated by day 14
Free cold calling audit to scope your target profile, scripts, and tools. Start in consulting mode or go straight to full support: senior BDR execution included.
Diagnostic
Audit
No commitment
0€
We review your 3 pillars (Inbound, Outbound, AI & Dev) and deliver a costed set of recommendations.
Inbound, Outbound, AI & Dev auditAnalysis of your acquisition channels (SEO, Ads, Content), your outbound prospecting and your AI/automation stack.
Score across the 3 pillarsA /100 score per pillar: Inbound (demand capture), Outbound (prospecting) and AI & Dev (industrialization).
Audit & strategic recommendations. You keep control of execution (your in-house or freelance SDR/BDR team).
ICP & accounts plan auditTight ICP by industry, size, persona, signal. Buying committee mapping (budget holder, technical champion, end user, sponsor).
Direct dial & GDPR auditAssessment of current direct dial quality, Bloctel compliance, opt-out, B2B legitimate interest. Waterfall recommendations.
Scripts & objections auditAnalysis of existing scripts (open, pitch, qualification, CTA). Mapping of 30+ common objections and suggested rebuttals.
Cold calling tools consultingSoftphone (Aircall/Ringover), CRM (HubSpot/Pipedrive), and AI call recording (Gong/Modjo) recommendations tailored to your volume.
Growth and outbound expertise followed by B2B leaders.
Founders, executives and growth leads publicly react to our analysis and methods on LinkedIn. Each card opens the original conversation.
“
Interesting. Personally, I did the opposite in a way. That said, I always keep the code to create APIs that will be used by n8n. So in the end it's a mix of both.
I also think it depends on what you want to do in the long term.
On the other hand, one thing is certain: if you want total flexibility, knowing how to code is important. (I include vibe coding)
Completely agree ! The era of "just good enough" is over. In a saturated market, it's essential to stand out from day one. An MVP certainly needs to be viable and minimal, but that doesn't mean it has to be a stripped-down version of the final vision. Investing in a quality user experience from the start can significantly accelerate acquisition
incredible, I just gave it a directory with hundreds of software I want to scrape (across about ten pages in total). Fully autonomously, it retrieved everything and ran a google search for each software to find the url of the LinkedIn company page.
All of that with just 1 single 3-line prompt and zero errors!
Thanks for the reco!
I've been in the biz for 20+ years. Code was always the missing piece for me as an SEO. But I've got some solid knowledge. That said, vibe coding opened up other doors for me — just huge ones. Today I've gotten into React, Vite, Node, Python, and I code whatever I need. 😍
Incredible! AI is truly becoming an accelerator for automating web tasks, freeing up time and daring to take on new projects. For anyone interested in dropshipping, automation and e-commerce, it's a real revolution.
Thank you for this very informative share. It's impressive to see the growing number of developers and how dominant young people are in this sector. It really shows how essential technology and development are for our future.
Géraud L.
AI Entrepreneur & Personal Coach for Founders and Leaders
Interesting! This paves the way for the future (potentially huge) market of AI SEO. Companies and people who position themselves on it quickly and effectively will have a definite competitive advantage over the others.
Maxime H.
I turn your innovation and entrepreneurship programs into concrete success
I love this kind of hack Wladimir 🙏🏻
Do you have any hacks on the student email part?
I was thinking of buying a .school domain name, making a mini landing page for a fake school, generating an email.
Because .edu is out of reach 😅
Great, thanks for the tip! I just tested it and it's Veo 2 that's offered in the student plan on the US site (which is indeed free for 12 months). That said, there is indeed access to Veo 3 (in a limited version) :)
This kind of tool truly changes the game by automating complex tasks with incredible simplicity.
A new era is setting in where AI becomes a truly ultra-efficient personal assistant
Matthieu S.
CEO Mindsales - I generate 8 to 33 meetings/month for you - 📩 DM me “Setter” to lea
Interesting. Personally, I did the opposite in a way. That said, I always keep the code to create APIs that will be used by n8n. So in the end it's a mix of both.
I also think it depends on what you want to do in the long term.
On the other hand, one thing is certain: if you want total flexibility, knowing how to code is important. (I include vibe coding)
Completely agree ! The era of "just good enough" is over. In a saturated market, it's essential to stand out from day one. An MVP certainly needs to be viable and minimal, but that doesn't mean it has to be a stripped-down version of the final vision. Investing in a quality user experience from the start can significantly accelerate acquisition
incredible, I just gave it a directory with hundreds of software I want to scrape (across about ten pages in total). Fully autonomously, it retrieved everything and ran a google search for each software to find the url of the LinkedIn company page.
All of that with just 1 single 3-line prompt and zero errors!
Thanks for the reco!
I've been in the biz for 20+ years. Code was always the missing piece for me as an SEO. But I've got some solid knowledge. That said, vibe coding opened up other doors for me — just huge ones. Today I've gotten into React, Vite, Node, Python, and I code whatever I need. 😍
Incredible! AI is truly becoming an accelerator for automating web tasks, freeing up time and daring to take on new projects. For anyone interested in dropshipping, automation and e-commerce, it's a real revolution.
Thank you for this very informative share. It's impressive to see the growing number of developers and how dominant young people are in this sector. It really shows how essential technology and development are for our future.
Géraud L.
AI Entrepreneur & Personal Coach for Founders and Leaders
Interesting! This paves the way for the future (potentially huge) market of AI SEO. Companies and people who position themselves on it quickly and effectively will have a definite competitive advantage over the others.
Maxime H.
I turn your innovation and entrepreneurship programs into concrete success
I love this kind of hack Wladimir 🙏🏻
Do you have any hacks on the student email part?
I was thinking of buying a .school domain name, making a mini landing page for a fake school, generating an email.
Because .edu is out of reach 😅
Great, thanks for the tip! I just tested it and it's Veo 2 that's offered in the student plan on the US site (which is indeed free for 12 months). That said, there is indeed access to Veo 3 (in a limited version) :)
This kind of tool truly changes the game by automating complex tasks with incredible simplicity.
A new era is setting in where AI becomes a truly ultra-efficient personal assistant
Matthieu S.
CEO Mindsales - I generate 8 to 33 meetings/month for you - 📩 DM me “Setter” to lea
4 years, still number 1 in the rankings despite all the bosses who came after you. Delcros will remain the undisputed master and pioneer, always one step ahead of the market. 👏
Finally an interesting take.
N8N is great for understanding a workflow, it's very graphic, very visual, but if you want to do slightly more elaborate stuff, code is way better.
Christophe R.
Web developer // nextjs :: node :: adonis :: astrojs :: directus and more...
While everyone fights to master algos they only half understand, other channels remain wide open. And strangely enough, no one seems interested in them.
Fatou G.
We SCALE your business thanks to a MultiChannel client acquisition strategy and u
I really like this thinking. No-code has its uses for testing or moving fast, but it's true that code lets you take things to the next level. Thanks for sharing 🙌
Interesting to see this shift from no-code to code. Your thinking makes it clear that the tool matters less than the end goal: automating, optimizing, generating value.
4 years, still number 1 in the rankings despite all the bosses who came after you. Delcros will remain the undisputed master and pioneer, always one step ahead of the market. 👏
Finally an interesting take.
N8N is great for understanding a workflow, it's very graphic, very visual, but if you want to do slightly more elaborate stuff, code is way better.
Christophe R.
Web developer // nextjs :: node :: adonis :: astrojs :: directus and more...
While everyone fights to master algos they only half understand, other channels remain wide open. And strangely enough, no one seems interested in them.
Fatou G.
We SCALE your business thanks to a MultiChannel client acquisition strategy and u
I really like this thinking. No-code has its uses for testing or moving fast, but it's true that code lets you take things to the next level. Thanks for sharing 🙌
Interesting to see this shift from no-code to code. Your thinking makes it clear that the tool matters less than the end goal: automating, optimizing, generating value.
Our B2B cold calling agency operates across France
100 % remote-first, with a weekly steering committee held by video: clients include SMEs, mid-market companies and B2B SaaS scale-ups in Paris, Lyon, Bordeaux, Marseille, Lille, Nantes, Toulouse, Strasbourg, and beyond (Geneva, Brussels).
B2B cold calling agency FAQ: pricing, method and tools
Everything to know before starting a cold calling engagement with Uclic: free audit, Advisory and Full plans, senior callers, GDPR, BANT.
What is a cold calling agency (or phone prospecting)?
A cold calling agency, also known as a phone prospecting or telemarketing agency, calls decision-makers who don't know you yet on your behalf: list preparation, a well-crafted script, calls made by experienced professionals, and meetings booked directly into your sales reps' calendars. At Uclic, calls are made by senior French-speaking agents and measured on qualified meetings booked, never on call volume.
How many calls per day do you make per BDR?
60 to 100 calls/day per senior BDR, with mobile direct dials validated by Cognism + Kaspr. We don't play the offshore agencies' '200 calls/day' game: beyond 100 quality calls, the BDR can no longer run serious discovery, the talk ratio gets out of hand and the show-up rate collapses. Our metric: meetings booked × show-up rate × BANT validated, not call volume. On a mature account (week 8+), we target 25 to 35 connects/day for 4 to 7 meetings/week per BDR.
Why cold calling vs cold email: isn't email enough?
Email alone plateaus in 2026. Hardened Gmail / Yahoo filters, MPP breaking open rates, deliverability to monitor continuously. On a B2B SaaS decision-maker (CMO, VP Sales, Head of Growth), cold calling adds +35% connect rate in multichannel (LinkedIn warming D-3 + email D-1 + call D0 + voice note D+3). The phone remains the channel with the highest connect → qualified meeting conversion rate on a tight ICP: especially for deals with ACV > €20k/year.
What direct dial connect rate can you expect?
With a validated direct dial waterfall (Cognism + Kaspr + Lusha + RocketReach) and a 70%+ match rate on the French ICP, we target a 22 to 32% pickup rate depending on the vertical. Without direct dials (switchboard only), it's ≤ 4%: 96% of calls get blocked by the gatekeeper. The delta comes almost entirely from the quality of the mobile direct dial data + optimized calling windows (8:45-10am, 1:45-3pm, 5-6:30pm).
BANT or MEDDIC: is it mandatory?
BANT (Budget, Authority, Need, Timing) is enough for most SMB / scale-up SaaS deals. MEDDIC (Metrics, Economic buyer, Decision criteria, Decision process, Identify pain, Champion) becomes necessary once you go after enterprise deals (ACV > €50k/year, cycle > 4 months, 4+ stakeholders). Without a qualification framework, the show-up rate plateaus at 40% and the AE wastes 60% of their time on discovery meetings. Our default stack: BANT + champion mapping post-call.
What exactly is a direct dial?
A direct dial is the decision-maker's personal mobile or direct line: not the company switchboard. Without a direct dial, you end up at the front desk, which filters out 96% of cold calls. With a direct dial, you reach your target in one ring. Our waterfall: Cognism (#1 EU GDPR) → Kaspr (FR mobile) → Lusha (back-up) → RocketReach (US/UK back-up). 70%+ match rate, MX-validated and GDPR-compliant.
Is cold calling legal in B2B? GDPR, Bloctel?
Yes, in B2B. Cold calling is lawful on the basis of legitimate interest (GDPR Recital 47) under 3 conditions: (1) strictly B2B prospecting on business numbers or business direct dials, (2) a simple opt-out offered at the start of the call and an up-to-date register, (3) Bloctel respected (automatic check before each batch). Our CRM setup includes automatic opt-out + weekly Bloctel sync + a recording consent script. No B2C cold calls without opt-in.
AI post-call coaching: what does it look like in practice?
Every recorded call (with consent) is analyzed by Gong, Modjo or Avoma. The AI extracts: talk ratio (target ≤ 45% BDR / ≥ 55% prospect), discovery questions asked (goal ≥ 6 per call), trigger words ("budget", "decision", "pilot", "competitor"), prospect sentiment (negative / neutral / positive), and objections handled. The sales coach reviews flagged calls (high potential or identified issues) with the BDR in a weekly 1:1. Scripts are iterated every 2 weeks based on data, not intuition.
How many qualified meetings per BDR per month?
22 to 28 qualified meetings/month per senior BDR after a 90-day ramp-up on a mature account (tight ICP, 70%+ direct dial, iterated scripts). During ramp-up: W+4 → 6 meetings, W+8 → 12 meetings, W+12 → 18-22 meetings/month. Variance depends on the vertical (HR SaaS > manufacturing > enterprise fintech) and the deal's average ACV: with an ACV > €30k/year, the pipeline generated outweighs the raw number of meetings.
What does a typical Uclic cold call script look like?
Open (10s): "Hi {firstName}, I know I'm interrupting: Théo from Uclic, 30 seconds?". Pitch (15s): "We help SaaS VP Sales get +22 qualified meetings/month through FR cold calling, with no offshore BDRs.". BANT qualification (45s): "How many people are on your sales team today? Which outbound channels are you using?". Objection ("not the right time"): "I understand. When should I call you back: September or October?". CTA (10s): "15 minutes this week to show you what we did for {peer_company}?". Target total: 90-180s. Scripts iterated every 14 days.